A smart TV allows access to on-demand content from apps like YouTube, BBC iPlayer, HBO Now, and Hulu, as well as online streaming services like Netflix and Amazon Prime. What is a Smart TV?Ī smart TV is an internet-connected digital television that can offer a much wider range of entertainment features, including apps, web browsing, wireless streaming, and other services. Want to be a part of this rapidly growing UHD TV industry? Download a FREE Sample of Technavio’s market research report on the Global UHD TV Market to learn more about the global UHD TV market size, largest TV manufacturers and the future trends in this market. The growing preference for curved UHD TVs will be a major UHD TV market trend that will force other top TV manufacturers to produce and sell curved UHD TVs at low prices, leading to incremental growth of over $256 billion by 2022. Leading TV manufacturers such as Samsung are developing curved UHD TVs, which can offer an immersive viewing experience to customers. The drastic reduction in the average selling price of these TVs is driving the UHD TV market growth at a CAGR of over 28% by 2022. By enhancing the dynamic range and color, saturation and contrast are impacted, thereby improving the experience of UHD TVs. UHD TV sets can offer a resolution of 3840 x 2160, which is four times the resolution produced by Full HD TVs. The viewing resolutions have also improved dramatically as TVs have progressed from CRT to Ultra HD (UHD) or 4K. Over the years, TVs have undergone massive transformation in their size, shape, and design as well as the way they are viewed. To cater to this new demand, many of the world’s largest TV manufacturers and the best TV brands are offering smart TVs that enable viewers to stream online programs directly to their television sets, as well as surf the web, use social media sites, and play casual games. With the increase in internet speed and connectivity, demand for online content and video streaming services such as Netflix, Hulu, and Amazon Prime has grown. For many years, it was the primary source of visual entertainment through which one could watch their favorite daily soaps, live sporting events, informative programs, news, and more. TV has long been an essential part of any household in modern society.
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